Market Value
in 2020
Exports
value in 2020
Expected Rate
of growth in 2019-2024 period
Average Price
per unit in the Ready-to-Eat meals segment expected in 2020
The health-conscious population abstains from consuming RTE food products as it has a negative perception of their nutritional value. Food fortification can therefore overcome this perception and offers a potential area to be further explored
Often players lack access to warehouses with proper freezing and preserving facilities
Foodtech giants have started a pilot of DIY meal kits, which lets users order the ingredients of a specific dish from restaurants to be able to cook it themselves
In the RTE segment, the quality of product is a bigger challenge, as while there are many brands, very few of them are actually able to match up to the customer expectations
Farmers
Traders
Processors
Bakery
Snacks
Beverages
Hypermarkets
Supermarket
Corner Shops
HoReCa
Urban
Rural
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